In reincarnation it is believed there is an interval in between the end of one life and the beginning of the next life. Designer Julius Juul was intrigued by the concept of an intermediate state in which an object or entity is in transition between two stages. Not being in the original stage or the new stage, but existing only in the transitional stage. Manifesting the transitional phase as a permanent structure. A ‘Permanent Metamorphosis’.
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This concept gave way for garments in the collection to be explored as transitional pieces in which different phases of the transition was expressed. Asymmetrical patterns and shape modifications conveyed the concept of work in transition. Prints in the collection were generated using artificial intelligence to find the intermediate stage in an image in between various images.
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In relation to this concept designer Julius Juul constructed the collection with the familiar HELIOT EMIL silhouettes, and continues the constant narrative of exploring a balance between form and function with each garment design.
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Creative Director
Julius Juul
Business Director
Victor Juul
Art Director
Fabio Caldera
Lead Director
Maria Ines Afonso
DOP
Scott Jones
Gaffer
Alejandro Celis
1st ac
Ollie Pearson
Spark
Engelbert Hurtado
1st photographer
Simonas Berukstis
2nd camera
Charlie Soffe
Creative Production
ANCC Studio
Styling
Julius Juul, Victor Juul
Casting
Miro Raynov
Assisted by
Filip Georgiev
Hair
Mike O'Gorman
Assisted by
Christian Zavallos
Make-up
Lynski
Assisted by
David Gilles
Talents
Hakima, Hisaki, Jethro, Jefferson, Augustina, Chloe N, Giulia
Set Design
Amelia Tavenner
Sountrack
Holodec
Jewellery
All Blues
Watches
Amazfit